I intend to look at how both women and men are portrayed in the magazine and how this effects each gender repectively.
I believe i'll find that men are seen as sex symbols and the reasons behind women's problems; whereas women are seen purely asthetically and that their appearance is everything.
Folowing a report released this month by Dr Linda Papadopoulos, claiming that magazines are responsable for the sexualisation of young people; i'm considering at looking at the importance of sex in the gender representations: through photoshoots; comments about appearance and mainly through my virtual ethnography of 'Heat World' the magazines accompanyign website.
Reading List:
# Asa Berger, A (???) Seeing Is Belieivng: An Introduction to Visual Communication, 2nd ed , Mayfield Publishing Company, London
# Barlow, D and Mills, B (2009), Reading Media Theory; Pearson Education Limited; Essex
# Franklin, B (2005) McJournalism, Journalism: Critical Issues; Open University Press; England
# Hartley, J (2006) Communication, Cultural and Media Studies; The Key Concepts; 3rd ed, Routledge, Oxon
# Hicks, S (2008) Gender Role Models... who needs 'em; Qualitative Social Work: 7; 43
# Krais, B (2006) Gender, Sociological Theory and Bourdieu's Sociology of Practice; Theory Culture 23; 119
# Richardson, D (2007), Patterned Fluidities: (Re)Imagining the Relationship between Gender and Sexuality; Soiology; 41; pp457
# Selzer, A (2010), 'The Aftermath of feminism: gender, culture and social change' by Angela McRobbie, Gender and Education, 22: 1
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